SABYASACHI KUNDU
Microsoft Word Format Download Resume In Microsoft Word Format Print  PRINT
 
50-44 45th Street, 1st Floor
Woodside, New York 11377 		 +1-718-874-7637
+1-347-404-5301		 babunyc@gmail.com
babu@ids360.net
  ( Page : 1 )   
Sabyasachi Kundu
 
PERSONAL DETAILS
 
  • Sex: Male
  • Ethnicity: Asian
  • Nationality: Indian
  • Location: New York City
  • Date of Birth: 27th August 1977

 
ADDITIONAL DETAILS
 
  • Seeking Job Type: Full-time
  • Hobbies: Music, Reading Magazines.
  • Nature: Friendly and Humorous.
  • Languages: English, Hindi & Bengali. 
 
PROFILE SNAPSHOT & CORE COMPETENCIES
 
  • More than 10 years of Marketing and Advertising experience.
  • Business Management and Operations
  • Promotional Programs and Campaigns
  • Time Management, Prioritizing
  • Marketing Strategy and Presentations
  • Articulate in Oral and Written Communication
    Market and Product Research
  • Proficient in Leadership and Teambuilding
  • Experienced in Special Events Coordination
  • Superior Interpersonal Skills
  • Broad Product Knowledge & Quick Learner
  • Highly Organized and Strong Analytical Abilities
  • Strong Knowledge in Budget Control and Implementation
  • Able to multi-task in fast-paced environments
  • Background in web application development, SEO / SEM / PPC
  • Adept in system analysis, installation, and support
 
OBJECTIVE
 

I am writing to express my keen interest in the position I recently came across on an internet job board . I am an experienced detailed oriented professional with a strong creative flair and the ability to direct successful business operations, meet deadlines and mange teamwork. 

My job responsibilities include but not limited to combining my strong technical & creative background by producing HI-quality marketing and advertising materials in house, thus reducing the cost of producing those materials through external vendors and investing the budget into more prudent programs.  I am also responsible in conceptualizing innovative ways to achieve our sales and other associated target goals and run detailed proposals of those programs with the management. A handful of my proposals have been accepted by the management so far and has yielded substantial results.  

Greater details of my accomplishments and what I have to offer can be found on my résumé attached. 
 
 
 
 
 

 

 

( Page : 2 )   
DUTIES & SKILLS
TECHNICAL DUTIES & SKILLS SALES & MARKETING DUTIES & SKILLS
(1) Conceive and design new online tools to enhance user interactivity (1) Creating new marketing strategy to optimize sales by incorporating creative ad and marketing campaigns.
(2) Integrate & design new layouts and online promotional banners. (2) Maintain customer relationship by introducing generous loyalty programs.
(3) Design e-mail newsletter for promotional campaigns (3) Process orders and mobilize merchandise and inventory from warehouse.
(4) Per form day-to-day SEO/SEM on websites and maintain pay-per-click ad campaigns. (4) Provide customer service and answer customer complaints and queries.
(5) Design print media marketing materials (e.g. postcards, brochures, booklets...etc ) (5) Cold calling to new clients to pitch new sales and services.
BUDGETING & NEGOTIATION EXPERIENCE 
I am an experienced professional handling comprehensive project budgeting , manpower management and time chart control. I have been negotiating business deals with various vendors and suppliers from more than 8 years. 
Responsible for forecasting, marketing, management and staff development.
Skilled in online technology, management, strategy, and internet business' application. Broad knowledge of uploading/downloading, sharing. 
Managed all features of business, including client service, sales, buying, accountings and employing and training. 
Offer broad coordination of every product development behaviors, from investigation to market, to accomplish the ultimate goal of commercially profitable products. 
COMPUTER SKILLS  
Software:
MS Office
(Power point, Word, Access, Excel), FrontPage, Adobe Design Suite, Dream weaver, Norton Utilities. 
Web Development:
Linux Platform
HTML/DHTML, CSS, Java Script, Ajax, PHP/MySQL, Flash/XML.
Graphic Design and Print Production 
I am fully conversant with Adobe Suite to produce print quality professional marketing and advertising material.  
SEO/SEM 
Paid Ad Campaign Management
Google Adwords /Analytics , Yahoo Sponsored Search / Express Submit , Live PPC. Customized database tools to track ROI and cost.
I can provide my technical and designing portfolio on request.

 

 
 

 

( Page : 3 )   
CURRENT JOB DETAILS
 
New York Life Insurance Company
April 2009 - Currently Employed

Developing marketing and sales materials, both print and online media. Strategizing new marketing programs for lead generation and branding.

Senior Market Management Associate

  • Maintain agent database. Correspond with general Offices to add or delete market agents in the database and track sales production.
  • Prepare and communicate usage of  “Welcome packages” for new hires and recruiters.
  • Assist with event and sponsoring co-ordination. Assist in co-ordination of sponsorship participation with field management and agents.
  • Assist with pre-event, on-site, and post-event management.
  • Co-ordinate Agent Co-op Advertisement Program. Communicate with field on   implementation of programs.
  • Generate reports. Compile and maintain monthly sales data for each program to measure the success of the programs.
  • Communicate verbally and in writing with field forces, stakeholders and vendors.
  • Assist in the development and implementation of an advertising strategy.
  • Design print and online advertising materials for branding and sales lead generation.
  • Assist in the development and distribution of in-language sales and recruiting materials.
  • Update and help maintain the market’s Intranet/Agency Portal/Internet sites.
  • Develop interactive web application on Vignette 7.0.
  • Travel to General offices and sponsored events in support of the market strategy.

Market Contributions 
Developing & Conceptualizing new marketing and recruiting program to drive sales and recruiting goals. Made significant change and development in website and online presence. Started promotional campaigns on all major search engines, which has yield notable results. Capitalize on all branding efforts to convert them into sales.

Event Management / Coordination
I have been managing and coordinating events across the United Sates driving sales and recruiting targets. I am experienced in negotiating pricing and official sponsorship deals with the event management. I have good adaptability to contribute and support groups of professional in those events to achieve their target goals.

URL: www.newyorklife-india.com
Reference: Upon Request

 
Sadigh Gallery Ancient Art, Inc - New York
 Sept 2006 --- March 2009

I was involved as Chief Technical - Marketing Consultant with Sadigh Gllery, a New York Based Antiquity Merchant since 2006. My responsibilities includes day-to-day office administrative duties & developing interactive web application, conceiving new strategies to maximize sales.

I oversee a group of experienced designers and programmers under my wing to integrate newly developed application to the current website. My technical duties also include developing new wire frame layouts, content copy writing, generic site optimization, managing online pey-per-click ad-campaigns, managing affiliates & negotiating new promotional campaigns with major search directories. 

 
 
Art Design Group, Inc - New York
 May 2005 --- Oct 2008

I was the IT Project Manager in Art Design Group; I have designed & developed a customized web solution for this New York based printing and designing company. My role was to develop a fully customized system as per client’s requirement.

I supervised 3 - 4 developers constantly working on new plug in modules to enhance the user experience. I also ran the online ad-campaigns and perform organic search engine optimization. My duties also included expediting e-mail campaigns & sending occasional newsletters to the list of existing customers. . 
 

 

 
 

 

( Page : 4 )   
CAREER BACKGROUND Continued ....
   
Indigo Design Solutions Some of my consultancy clients under INDIGO DESIGN SOLUTIONS 

I catered to the following list of clients as technical and marketing consultant. My involvement includes web application development, MIS integration, supervising group of developers and technical writers, managing and running online AD & Promotional campaigns.

REMOTE ADMINISTRATIVE ROLE

  • Interview, hire, train, mentor, and evaluate staff performance
  • Maximize online sales & profitability of assigned areas through execution of special programs
  • Handle IT budget planning and ROI tracking, accounting with consistently high level of accuracy
  • Produce loss prevention initiatives, establish sales goals, and devise online sales forecasts

www.IndigoDesignSolutions.com

 
 

Ethosworld - Switzerland
URL: www.shopforbeauty.net E-Mail: info@shopforbeauty.net
 

Liquid Eyewear, Inc - Arizona
URL: www.polarizedsunglass.net E-Mail: info@polarizedsunglass.net 
 

Punjab Footwear - India
URL: www.punjabfootwear.indigodeals.com E-Mail: info@punjabfootwear.indigodeals.com 
 

The Beggin' Beagle Bakery - New York
URL: www.petshopbakery.com E-Mail: info@petshopbakery.com 
 
 
 

 

More list of clients could be found in my website at clients.inds360.com

 

 
 

 

( Page : 5 )   
CAREER BACKGROUND Continued ....
   
Job History From 1997 - 2001 ( All positions held in India )
 

Niharika Products (India)
 1997 – 1999 

I started my professional career in our family owned cosmetic business doing day-to-day MIS management. I
was also responsible to make daily visit to our dealers and distributors.

MANAGEMENT DUTIES  
  • OPERATION MANAGEMENT
  • MERCHANDISING TECHNIQUES
  • HIGH-EXPECTATION CLIENT RELATIONS
  • P&L AND PURCHASING MANAGEMENT
 
  • CASH MANAGEMENT AND EXPENSE CONTROL
  • ADVERTISING AND SELLING TECHNIQUES
  • STAFF TRAINING, SCHEDULING, AND DEVELOPMENT
  • PRODUCT RECEIPT AND INVENTORY CONTROL
 


Advance Computer Center (India)
 1999 - 2000 

I held the position of Sr. Web Developer & Asst System Administrator. My duties involve in designing
interactive websites, print media and assist the center system administrator to maintain & update the Windows
NT network.

TECHNICAL DUTIES  
  • WEB SITE DEVELOPMENT AND DESIGN
  • BUDGETING & PRICING EACH PROJECT
  • MEETING WITH CLIENTS
  • PROJECT PRESENTATION & DOCUMENTATION
 
  • PROVIDE TECH SUPPORT TO CLIENTS
  • HARDWARE INTEGRATION & REPLACEMENT
  • MANAGING USER PERMISSION FOR WORKSTATIONS
  • SOFTWARE INSTALLATION & UPGRADE
 

 

 
 
 
 

 

( Page : 6 )   
CAREER BACKGROUND Continued ....
   
Job History From 1997 - 2001 ( All positions held in India )
 

Uniflex Technologies (India)
 July 2000 - Dec 2000 

I was a Sr. partner at Uniflex Technology for a brief period of time. My responsibilities were to mobilize the firm’s technical sales and solution division. During my short involvement one of my major involvement was to develop a MIS application for a major Indian Jute Mill.

MANAGEMENT DUTIES  
  • MANAGE TECHNICAL SALES
  • HIRING & PERSONNEL MANAGEMENT
  • MAKING PROJECT PRESENTATIONS
 
  • PROJECT PRICING & NEGOTIATIONS
  • ADVERTISING AND PROMOTION
  • STAFF SCHEDULING & TRAINING
 


Metco Corporation (India)
 2000 - 2001 

I worked as a Technical Consultant for the software division. My role was to help support CRM system and
build web application for vendor use. I was introduced for a brief period to SiebelCRM application.

TECHNICAL DUTIES  
  • WEB SITE DEVELOPMENT AND DESIGN
  • DAILY MIS OPERATIONS
  • CLIENT SIDE INSTALLATION
 
  • PROVIDE TECH SUPPORT TO CLIENTS
  • VENDOR ORDER MANAGEMENT
  • DEVELOPING NEW CHANNEL PARTNERS
 

 

 
 
 
 

 

( Page : 7 )   
CAREER BACKGROUND Continued ....
   
Job History From 1997 - 2001 ( All positions held in India )
 

Narayantala Mass Communication Society (India)
 2000 -2001 ( Part time involvement ) 

I was associated with this organization as an IT Consultant, helping them in managing their daily computer
operation & executing any IT related project..

MANAGEMENT DUTIES  
  • IT OPERATION MANAGEMENT
  • PROJECT PRICING & EXECUTION
  • HARDWARE PURCHASING
 
  • STAFF TRAINING
  • PRESENTATION & COPYWRITING
  • SETUP ETHERNET WINDOWS NETWORKING
 


Capricorn Computers (Pvt) Ltd (India)
 2000 -2001 ( Part time involvement ) 

I developed a MIS application for this media management firm. I was also responsible in providing staff training
in the usability of the same system.

TECHNICAL DUTIES  
  • PROJECT PRESENTATION
  • MIS DEVELOPMENT & CONFIGURATION
 
  • TRAINING & DOCUMENTATION
  • SYSTEM INSTALLATION
 

 

 
 
 
 

 

( Page : 8 )   
EDUCATIONAL QUALIFICATION SUMMARY
   
DEGREE - DIPLOMA DETAILS ( All the educational qualification was obtained in India )
 

Salt Lake School (English) Medium (India)
 Junior School Final ( 10th Grade ) 1994 
 
Seth Anandaram Jaipuria College (India)
 High School Final ( 12th Grade ) 1996 

 
Seth Anandaram Jaipuria College (India)
Bachelor Degree ( Bachelor of Commerce ) 1998 
 
Oxford College of Education, (India)
 1 year PG Diploma in Export Management 1999 ( Diploma )
 

National Institute of Information Technology, (India)
 3 year diploma in computer engineering 2001   ( Diploma )

 

PROFESSIONAL CERTIFICATIONS ( All the educational qualification was obtained in India )
 
Software Technology Group, (India)
 RDBMS Oracle with Developer 2000 

  ( Diploma )
 
Edit Institute , (India)
 Desktop Publishing , Video Editing & Web Programming 

  ( Diploma )
 
Asset International - IBM Training Partner , (India)
 E-Commerce Management ( IBM Certified ) 

   ( Diploma )
 
Novell Education Center, (India)
 Novell Network Engineer ( CNE ) 

 ( Diploma )
 
National Institute of Sales - NIIT Sister Concern , (India)
 Personal Effectiveness Module 

  ( Diploma )
 

The Quality College - A Division of Phillip B. Crosby , (India)
 Quality Management    ( Diploma )
 

 

( Page : 9 )   
ACADEMIC ACHIEVEMENTS & PROJECT INVOLVEMENT
   
ACADEMIC ACHIEVEMENTS & PERSONAL AWARDS
 

All India Camel Color Contest
 1st Prize in All India Camel Color Contest in 1986.     ( Diploma )
 
Academic Scholarships
 Scholarships from National Institute of Technology for Scoring 80% Aggregate Marks 

    ( Doc )
 
Annual School Exhibition
First prize in Annual School Exhibition (Physics) 1990    ( Doc )
 

Y2K Solution Project Participation
 Project acknowledgement from Microsoft Corp USA for Y2k Report 1999.       ( Doc )

 

SPORTS & EXTRA CURRICULAR
 
PROFESSIONAL CERTIFICATIONS ( All the educational qualification was obtained in India )
 
Represented State Cricket Team      ( Doc )
 
Represented College Cricket Team

        ( Doc )
 
Represented India XI an Ex-Cricketer Benefit Match       ( Doc )
 
Represented East Zone Cricket Team - Tour to U.K. in 1995/96 & 1997/98.

       ( Doc )
 
Played 1st Division Cricket in Calcutta for 5 years.       ( Doc )
 

Left playing cricket in 1998 due to a serious shoulder injury.